There are currently about 40 providers of over–the–top media services (OTT) in India, which distribute streaming media over the Internet. In fiscal year 2018, the OTT market in India was worth ₹2,150 crore (₹21.5 billion, US$303 million as of 2018), and its value grew to ₹35 billion in 2019.. According to a KPMG report, the average time spent by Indian subscribers on various OTT ...
